Clean Origin – Ring Builder Swipe Video
Janie Marshall concepted and directed the Ring Builder swipe video for Clean Origin, turning a complex customization tool into an intuitive, visually engaging experience. The video used bold, swipe-through storytelling to showcase how customers could design their own lab-grown diamond rings step by step—modern, sleek, and easy to follow. By merging clarity with elegance, the piece made customization feel empowering and playful, while reinforcing Clean Origin’s positioning as a leader in innovation and accessibility.