Zuma Yoga – Brand Guidelines

Janie Marshall crafted the brand identity and guidelines for Zuma Yoga with a refined balance that breathes both tranquility and strength. Her design system includes modular, Zen‑inspired layouts—featuring clean logo variations, serene color exploration, and email signature templates—that reflect the mindful clarity of the yoga experience without ever overshadowing it. The visuals are as grounded as a tree pose and as flexible as a sun salutation, giving the brand a peaceful yet dynamic presence.